Archive for the tag 'sales'

Are You Drowning in Clutter?

Are you drowning in the clutter of your real estate office? Envision your business desk. If I walked into your office, what would I see? Could I see processes and systems you use in providing top quality customer service? Could I see your checklists, posted, so that I knew you followed a regular, proven procedure [...]

Is Your Listing Process ‘Client-Centered’?

Is your listing process focused on the best interests of your client? The five questions below will help you evaluate your process, and update it for today’s client.
The “Client-Centered” Approach
If what the client wants from us is a “sold” sign on the property, and that’s the only way they rate us highly, then, we [...]

How Good Was Your New Agent Training?

How valuable was your new agent training to your success ? I don’t mean, did you like it, or did you like the instructor? You’ve been in the business awhile. I want to know how valuable you found it to launching your real estate career—and results—fast.. Why?
I’ve done surveys to managers and to newer agents [...]

Are You the ‘Ideal Agent’?

In a book about buyer representation I wrote for consumers, I chose the characteristics of an agent who I thought would best serve the consumer. Here’s that list:  

has been in the business three to five years and seems real committed and enthusiastic,
has completed higher level training (Graduate REALTORS® Institute and Certified Residential Salesperson—both REALTOR®-sponsored educational series for [...]

Are You Ready to Kill Your ‘Sacred Cows’?

We real estate professionals are creatures of habit. One of our favorite sayings is “we’ve always done it that way”. Or, “it won’t work in my area.” However, in this time of great change, we must take a hard, honest look at how we do business—and ask ourselves if it’s really in our best interests [...]

More Questions: Are you ‘Up and Running’ or Down and Stumbling?

Newer agents: Are you ‘stumbling’ or ‘up and running’? (post 2 on this subject).  It’s estimated that over 50% of new agents fail their first year in the business. From talking with thousands of them throughout my coaching, managing and speaking career, I know why: They can’t answer the questions below. In addition, they may [...]

Are You Up and Running or Down and Stumbling?

Newer agents: Are you ‘up and running’ or down and stumbling? It’s estimated that over 50% of new agents fail their first year in the business. From talking with thousands of them throughout my coaching, managing and speaking career, I know why: They can’t answer the questions below. In addition, they may be getting little [...]

Who’s Inspiring You?

Who’s inspiring you when you need it? Who’s motivating you? Maybe you’ve never thought about it, but, in attaining goals, having an inspiring mentor is a huge determinant.
How a Homeless Girl Got to Harvard
Khadijah Williams’s mother was last spotted living in a storage unit in Los Angeles. But, Khadijah isn’t living there. She’s on her way to [...]

New Agents: When are You Going to Start Talking to People?

You’re a new agent, and you feel you need to do all kinds of things before you actually start talking to people. I know. You’re scared spitless to start actually selling real estate. So, instead, you do all the other ’stuff’ that keeps you out of trouble–that is, away from clients! That other stuff includes:
Paperwork
Blogging
Social [...]

‘Salesperson’ is Not a 4-Letter Word….

If you’re a newer agent, you’ve probably struggled about what to put on those business cards. Maybe you have shied away from putting ’salesperson’. I know. To some, the word ’salesperson’ has a negative meaning. It did to me as a new agent. I came from the world of music, where there was no ’sales resistance’ and [...]