girl at top of mountainDo you know the secrets of YOUR success for 2014? Yes, I know you’re getting bombarded about everything you need to do, everything you need to buy–and, by the way, how are you at social networking? Yet, none of those things you buy or the number of times you tweet really make much difference to your success if you don’t have the quality I’m discussing here.

The Secret of Your Success in 2014

Is it harder or easier to sell real estate than it was a few years ago? Much harder. Are buyers and sellers throwing more objections at salespeople–or are buyers and sellers  easier to close? Harder to close. Do you need to master sales skills now? You bet. Are there more obstacles to getting that check, or are there fewer obstacles? More obstacles.

So, the secret to your success for 2014 is one simple word: Tenacity. It is amazing to me the lack of tenacity in many new salespeople. They give up way too quickly. They expect buyers and sellers to ‘turn themselves in’. They don’t have an appreciation for the need to master the business of selling and the art of sales skills.

If Failure is Not an Option….

I was helping my son, who owns a real estate company, organize his cadre of instructors for his high accountability sales productivity course. To my utter amazement, some of the new agents considered attending this course as optional. One said she was doing things differently (she’s been with the company 5 months and has not made a sale–yes, I guess that is “different”).

There is a Proven Process to Success in Sales

I’ve never met someone who became successful who didn’t have a respect and a great appreciation for processes and systems that are proven to provide success. Inversely, I never met someone who became successful by ‘doing it differently’, or ‘winging it’.

The formula: Follow a Proven System and be Uncommonly Tenacious

Those who are winning big are treating real estate like the serious business it is. They are devoting at least 45-50 hours a week to create their careers. They are following proven systems. And, they are stunningly tenacious.

Is that you for 2014? Why not? Go for it! You will have discovered the secret to  your success.

If you’re under 2 years in the business and don’t have the systems in place to assure your success, you need UP and Running in Real Estate. Check it out here.

Plan_Act_CelebrateComplimentary Business Planning Webinar

4 Big Shifts to Make your Business Plan Exceptional in 2014

See the recorded webinar AND get the slides (so you don’t have to take notes. Click here.

Just a few of the things you’ll learn:

  • What’s been missing in your plan, and why it’s so important to include so your plan isn’t just words on paper
  • How to get the support you need to assure your plan works
  • How to think through your plan so it makes sense in ‘real life’
  • An attribute you have that you haven’t been using that will make a huge difference in your business
  • What some of the most successful businesses in the world are doing in 2014–that you can copy in your own business for much more success

Who will benefit:

  • Those without a plan: If you have never had a plan, or planning didn’t work for you, here’s your opportunity to get some guidance, motivation, and inspiration.
  • Those who have planned in the past: If you have had a plan in the past, you’ll get new strategies to build into your 2014 plan,
  • Those agents serious about growing their businesses!!!!!!

Click here to see the recorded webinar AND get all the slides!

Carla Cross literally ‘wrote the book on business planning’ for real estate professionals (the only one of its kind published internationally). Cross has written business planning courses and taught for most of the international real estate franchises. Her planning process has been tested ‘in the field’ and acclaimed as the most effective planning process for real estate pros available.

Do you need a better planning system? Check out my online system, Beyond the Basics of Business Planning. You’ll get all the advice and coaching you need from me, plus access to all my business planning documents. (Note: This program is for those who have attained at least 10 transactions per year. If that’s not you, you need Up and Running in Real Estate.